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Sclouta – A WebDesign Studio

Google Business Profile Setup Perth

Set up or fix your Google Business Profile correctly from $300, with accurate business information, the right category, verification support, and your business retaining full ownership. No website required.

Standalone from $300 (no website needed) · Included in Growth ($490) and Premium ($850) website packages

Why Google Business Profile Matters

When people search Google for a local business or service, your Google Business Profile can put important information about your business directly in front of them, including your location or service area, opening hours, phone number, website and customer reviews.

For many local searches, your profile may be one of the first things a potential customer sees before deciding who to contact. A profile that is incomplete, inaccurate or poorly set up can make it harder for customers to find the right information about your business.

A correctly configured Google Business Profile gives customers accurate information and provides a solid foundation for visibility across Google Search and Maps.

Google Business Profile appearing in Google Search and Maps

Standalone Setup vs Bundled With a Website

Google Business Profile is completely independent of whether you have a website, it’s a free Google listing, and it can be set up, fixed, or optimised entirely on its own.

Standalone GBP Setup

Best for: Businesses with a website already, or none at all

From: $300 AUD, one-time (complex cases quoted separately)

No website rebuild required.

GBP + New Website

Best for: Businesses wanting a website built at the same time

From: $490 AUD (Growth), full website included

Is This Service Right for You?

Good fit if you’re:

Already Have a Google Business Profile?

We don’t automatically create another profile if one already exists.

If your business already has a Google Business Profile, we first check what is there before making any changes.

We check:

  • Whether a profile already exists
  • Who currently controls the profile
  • Whether your business can access the account
  • Whether duplicate profiles exist
  • Whether the profile is verified
  • Whether ownership needs to be transferred

If the profile is controlled by a former employee, previous agency or another Google account, we’ll identify the ownership issue first and explain the next step.

The goal is simple: fix or take control of the right profile, not create another listing unnecessarily.

What Goes Wrong When a Google Business Profile Is Set Up Incorrectly

Wrong primary business category selected

Your primary category helps Google understand what your business offers and which searches your profile may be relevant to. Choosing an inaccurate category can weaken the relevance of the profile and create other compliance issues.

Business name doesn't match the real trading name

Adding suburb names or service keywords into the business name field violates Google’s guidelines and risks the entire profile being suspended.

NAP inconsistency between the website and the profile

Your business name, address, and phone number should be accurate and consistent across your important online listings. Significant inconsistencies can create confusion for customers and make it harder to maintain a consistent online presence.

Profile created under a personal or former employee's Google account

A common and serious problem: the business loses access to manage its own listing when that person leaves or becomes unreachable.

Left unverified or incomplete

An incomplete or unverified profile may limit the information customers can see and the actions you can take on the profile.

Duplicate listings created over time

It’s common for a business to end up with more than one profile, often created accidentally by a previous agency, a rebrand, or a move, which splits reviews and confuses Google about which listing is authoritative.

What You'll Receive

Full Account Ownership

Under your business's own Google account from day one.

Correct Category Selection

Your primary, and where relevant secondary, category chosen based on how your business genuinely operates.

Accurate Business Information

Name, address/service area, phone, and website link, set up to Google's guidelines from the start.

Correct Business Hours

Accurate operating hours entered, including any special hours.

Photos and Cover Image Added

Real business photos, not a default placeholder.

Business Description

A clear description written around what your business actually does.

Our Process

1

Audit

Review any existing profile (or confirm there isn’t one) and check for duplicates.

2

Category Research

Identify the primary and secondary categories that genuinely match your business.

3

Setup

Build or correct the profile: business details, service area, hours, photos.

4

Verification

Guide you through Google’s verification step, whichever method applies to your business.

5

Optimisation

Align the profile with your website where one exists, while making sure the business information is accurate and consistent.

6

Launch & Support

Profile goes live. We’re on hand if anything needs adjusting afterwards.

Who Owns the Profile?

Your business. Always.

A common worry with agencies is losing access to your own Google listing down the track. That doesn’t happen here. Your profile is set up under a Google account your business owns and controls — not Sclouta’s account, not a personal staff account. If you ever stop working with us, you keep full ownership and access. No exceptions.

Why Perth Businesses Choose Sclouta

We regularly fix listings created under ex-employees’ or previous agencies’ Google accounts, one of the most common problems Perth business owners bring to us. Here’s how that translates to what you get:

What You Get Sclouta Many Agencies
Fixed upfront pricing Often quote after enquiry
Business owns the profile Sometimes agency-owned
No lock-in contracts Often ongoing SEO retainers
Google guideline compliant Varies
Perth-based Sometimes outsourced
No fake reviews or ranking guarantees Varies

Google Business Profile for Every Perth Industry

Tradies

Many operate as Service Area Businesses (SABs), particularly when they travel to customers rather than serving customers at their business address. For eligible SABs, the business address can be hidden from customers.

Retail & Hospitality

Physical location, hours, and Maps visibility drive foot traffic directly.

Professional Services

Category precision matters heavily here, since generic categories put a specialist firm in competition with much broader, less relevant listings.

Healthcare

Patients often choose based on proximity and reviews visible directly in the local pack.

What Your Profile Will Be Ready For

Standalone Google Business Profile Setup — No Website Required

From $300 AUD, one-time

Standard setups start from $300 and cover a new profile or a straightforward fix on an existing one, including category selection, business information, business hours, photos and verification support. More complex situations, such as suspended listings, multiple locations, duplicate profiles, or ownership recovery, are quoted individually.

Have a more complex situation? Contact us for a quick, free assessment and a fixed quote before you commit to anything.

TRADES:

And other commercial pages:

   

Sclouta also builds websites for restaurants, medical clinics, dentists, retail stores, gyms, salons, accountants, lawyers and small businesses right across Perth,   See all trade services →

Frequently Asked Questions

Most commonly it’s done by postcard, which usually takes 5–14 days to arrive at your registered address. Phone or email verification, where available, is typically faster.

That’s fine, we can audit and fix an existing listing without needing a website involved at all. Common fixes include correcting the category, resolving inconsistent details, or regaining access if a previous agency or ex-employee still holds it.

Yes, categories can be updated as your business changes. That said, getting it right the first time avoids a period of reduced visibility while Google re-evaluates the listing.

Google allows it in limited, legitimate cases (e.g. shared office suites), but it needs to be set up carefully to avoid triggering a suspension review. This is assessed case by case during setup.

Suspensions usually come from guideline violations, keyword-stuffed business names, incorrect address information, or duplicate listings being the most common causes. If this happens, the listing can often be corrected and reinstated, though timeframes vary and are set by Google, not by us.

Most businesses with genuine in-person customer contact, a physical location, service area, or storefront, are eligible. Online-only businesses and unstaffed virtual offices generally aren’t. If you’re unsure, get in touch before booking and we’ll check with you first.

Suspended listings, multiple duplicate listings, or a Service Area Business (SAB) setup for a trade all vary too much case to case for a single fixed price. Contact us for a quick assessment and we’ll give you a fixed quote before any work starts, no obligation.

Get Found When Perth Customers Search Nearby

Your Google Business Profile is often the first, and sometimes only, thing a nearby customer sees before deciding to contact you. Sclouta sets it up correctly, so it works the way it’s supposed to.